Breast Cancer Products Denote Massive Target On Our chest

While Breast Cancer Shirts Mean Monster Target on Our team's Chest as a headline could be a play on words, it seems that ProjectBoobies.com makes headlines in the biggest newspapers about once a month.  While most of the articles are antagonistic in approach, we are happy that we're placed within because that situation, it's relevant for our team to share our team's ideas and our team's ideals which are very simple.  Breast Cancer Tshirts are our team's technique to make a change for the better for Kokolulu Farms and Cancer Retreats in conjunction with to make one remember people to examine their bodies to discover cancer as soon as possible by means of bse's and mammograms.

Breast Cancer Shirts.  Selling Breast Cancer apparel seems that a perfect method for our team's organization to donate & make a difference but approximately once every couple of weeks, if not more routinely, selling breast cancer merchandise has Project Boobies getting front-page news in major newspapers with unfavorable pr.  Even though some friends get outraged to see individuals like the NY Times, Los angeles Times, Boston Herald, and other news organizations who take shots at our team, we're happy to have it happen.  We will now articulate motive.

One routine reaction in Hollywood is that any publicity is great publicity and which includes bad pr.  In general, this is particularly correct since Project Boobies insertion in main media companies does mean a monstrous boost in traffic to our website.  Our site is the one location we now sell breast cancer products so elevated awareness of our team's breast cancer t's means a boost in revenue since it appears like an issue that divides people more or less symmetrically.  The fundamental explanation for why we like to be included an any media company publicity is it is an excellent opportunity for us to share our team's view of noticing breast cancer as soon as possible since it appears many authors and media people design a "straw man" argument.  When our team says "straw man", we mean since news folks communicate anything that our business merely believes in bse's when we plainly declare our design on our team's breast cancer tees contains the breast cancer ribbon tied on a finger as a reminder to do both self breast exams in conjunction with regular mammograms.  We believe in good health policies and don't believe it had to be one or the other which is certainly established on our team's website.  We are not certain if this writing means is used because people want to make it appear that we are doing something contentious or wrong.  It might also be because the verifiable truth this subject is controversial and the writer isn't able to look beyond their misconceptions concerning our pronouncements provided through our breast cancer merchandise - we really have no technique to get into their heads to catch how they believe. 

The one common episode that happens when our breast cancer tees are included in an article - a true passion around the efficiency of self breast exams.  Even though we aren't amazed our team's breast cancer shirts get hammered due to they're "edgy" as we've been called in the news.  However, the negative reaction to the self breast exam is not anticipated.  We're not doctors so when critics write since science does not support self breast exams, that is something we can agree with.  Unfortunately, breast cancer doesn't stick to a regular annual calendar for mammograms.  The last time we checked, we don't remember Scientists recommending folks disregard potential heart attack symptoms like having a hard time breathing, numbness, or different conditions that can be anything from a heart attack to being too heavy.  It can represent indigestion to sitting incorrectly.  We would love it if someone would state how this logic falls apart comparing both health challenges, that would really helpwhat do you think??

In the course of time, ProjectBoobies.com breast cancer tanks should be very simple to appreciate.  In the first place, our team's breast cancer t's are meant to remind people to take control of their health through bse's & mammograms.  Secondly, we want to increase the knowledge of Kokolulu Farms & Cancer Retreats for the amazing work they do.  In the end, we hope to help increase donations for their charity or others which may be applicable to helping beat breast cancer.  We hope that Project Boobies breast cancer tees continue to make the media & look to the future to the times when people are actually praising our attempt, by means of our team's breast cancer shirts, to make a change for the better.

Breast Cancer Tshirts Denote Immense Bullseye On Our breasts

While Breast Cancer Shirts Mean Gigantic Target on Our team's Chest as a headline would be a play on a choice of words, it seems like ProjectBoobies.com gets on news in major news stories approximately once a month.  Even though most of the articles are dissenting in tone, we are cheerful that we are placed within because that way, it's applicable for our team to disseminate our team's ideas and our team's goals which are pretty simple.  Breast Cancer Tees are our team's way to make a change for the better for Kokolulu Farms and Cancer Retreats in addition to to remind individuals to pay attention to their bodies to catch cancer early through self breast exams and mammograms.

Breast Cancer Shirts.  Peddling Breast Cancer clothes seems like a perfect approach for our team's organization to give back & make a change for the better but about once a month, if not more constantly, selling breast cancer tshirts has Project Boobies getting news in principal news stories with negative pr.  Even though some friends get inflamed to see individuals like the NY Times, Los angeles Times, Boston Herald, and other news organizations who take shots at our team, we are cheerful to have it occur.  We will instantly state why.

One average thought in Show business is that some pr is great pr & which includes abhorrent pr.  In general, this is truly true since Project Boobies insertion in essential media companies does mean a massive boost in visitors to our website.  Our website is the only location we now sell breast cancer tshirts so increased awareness of our breast cancer clothes means an increase in business since it seems that an issue which divides people kind of evenly.  The main reason we that to be included an any news organization coverage is it is a wonderful occasion for us to share our way of looking of catching breast cancer in the beginning since it seems many authors & news individuals produce a "straw man" argument.  When we say "straw man", we mean since media people say something that our organization only believes in bse's when we undeniably declare our logo on our team's breast cancer apparel features the breast cancer ribbon tied on a finger as a reminder to do both bse's in addition to regular mammograms.  We believe in good health policies and don't conclude it had to be either or which is plainly declared on our team's website.  We're not sure if this author modus operandi is featured since individuals want to make it appear that we are doing anything contentious or wrong.  It might also be because the verifiable truth this subject matter is contentious & the writer isn't capable to see past their misconceptions relating to our team's pronouncements provided through our team's breast cancer tees - we really don't have a  method to get into their heads to appreciate how they believe. 

The one regular episode that happens when our team's breast cancer apparel are placed within in an article - a true passion on the value of bse's.  While we aren't amazed our team's breast cancer shirts get hammered because they are "sassy" as we've been called in the media.  On the other hand, the antagonistic attitude to the BSE is not expected.  We are not dr's so when critics write since research does not support bse's, which is something we can accept.  Regrettably, breast cancer does not stick to an average every year calendar for mammograms.  The last time we checked, we don't recall Doctors recommending folks be oblivious to potential heart attack conditions like shortness of breath, tingling, or different symptoms which can be anything from a heart attack to being out of shape.  It may place indigestion to sitting incorrectly.  We would love it if anyone would assert how this logic doesn't make sense comparing both health challenges, that would really helpwhat do you think??

Ultimately, ProjectBoobies.com breast cancer merchandise should be very easy to comprehend.  First off, our breast cancer tshirts are meant to make one remember individuals to take control of their health through self breast exams and mammograms.  Secondly, we want to boost the awareness of Kokolulu Farms and Cancer Retreats for the incredible work they do.  Finally, we want to help raise money for their philanthropy or others which might apply to helping defeat breast cancer.  We hope that Project Boobies breast cancer products continue to make the news & look to the future to the times when individuals are actually praising our team's effort, by means of our team's breast cancer shirts, to make a difference.
ProjectBoobies.com gets on headlines selling Breast Cancer shirts online on a regular basis & mostly in a dissenting article.  However, we're happy to be covered in the news in that it offers the good fortune to disseminate our team's ideas and boost revenue of our Breast Cancer T's, that helps charities such as Kokolulu Farms & Cancer Retreats.

During the Holidays Support Project Boobies and its Mission to Raise Money for Cancer Retreat Charity through Sales of Breast Cancer Shirts

- Every Gift You Give Offers up to 50 percent of profits to deliver a charitable donation -

During this holiday season, remember to give the type of gift that keeps giving by supporting Project Boobies (http://ProjectBoobies.com/), a new organization that dedicates up to 50% of profits directly to Kokolulu Farm & Cancer Retreats – a Free Cancer Retreat Charity.

While many organizations support breast cancer clothes by donating percentages of between 1-5 percent of total sales, Project Boobies will deliver up to 50 percent of total profits directly to cancer charities like Kokolulu Farms & Cancer Retreats – a cancer charity focused on the mental side of fighting cancer.

The holidays are a time when charitable giving and donations typically are on the rise, but there’s always a need for more, according to Founder Rob Schmidt. Schmidt developed ProjectBoobies.com to develop awareness for early breast cancer detection and The Kokolulu Farm & Cancer Retreat non-profit through its efforts.

“Our initial breast cancer shirt sales have been very brisk and we’re looking for a great holiday season to be able to give to Kokolulu as best we can,” said Schmidt. “We’re changing the way companies donate to charity by donating up to 10 times more than many companies give when selling breast cancer items tied to a cause – our support is where our mouth is in this organization.”

In addition, Schmidt says, Model Cassandra Lynn has autographed several ProjectBoobies.com breast cancer shirts, all of which will be auctioned for charity, with 100 percent of the proceeds to be donated.

Lynn was Playboy Magazine’s “Playmate of the Month” for February 2006, and has been a cover model on several magazines as well as TV appearances on “The Apprentice” and “Last Comic Standing.”

Project Boobies has a new line of men’s and women’s breast cancer t-shirts now available online. Both the men’s and women’s apparel was inspired by Schmidt’s daughter and wife, to give hope and offer a sense of focus. The logo features a breast cancer ribbon tied around one of the index fingers as a “reminder” to do self breast exams and mammograms to detect breast cancer early.

Both men’s breast cancer shirts and women’s breast cancer shirts are priced at $19.95. The soft-style ring spun cotton shirts come in S, M, L, XL and XXL; they are available immediately. The tagline “I Grab a Feel So Cancer Can’t Steal” encourages women to routinely check their bodies and get regularly mammograms.

Project Boobies raises funds for breast cancer research through the sales of its breast cancer apparel online at www.projectboobies.com. For more information or to order, go to the Web site or call (888) 957-4678.

ProjectBoobies.com Breast Cancer Shirts Make the New York Times!

- Breast Cancer isn’t “Sexy” but catching it early & saving lives is! -

Everyone loves to get media coverage for their organizations and it is especially important for charities to get coverage to increase awareness and donations. Last week, we received the news ProjectBoobies.com breast cancer shirts made the New York Times – How great is that?

A quick click on the link showed ProjectBoobies.com was included in a group of large, well established, breast cancer clothing companies which made us feel good since we are just getting started in our efforts to make a difference. However, the story didn’t turn out to be positive and it was a bit disappointing that we didn’t receive a call from the writer or that she might not have reviewed our website since it appears some things have been taken out of context that we will address here.

First of all, we believe the topic of cause products, like breast cancer tees, is a great subject for news coverage/debate because many companies donate a very small percentage of profits to charity while touting their good deeds to fight their cause of choice. We don’t claim to be in the hearts of any company that donates a percentage of their work to charity because nobody is forced to do so. In the article, the author notes “Sassy retail campaigns have sprung up everywhere, purporting to “support the cause.”” In fact, this very topic was at the heart of how we decided to be different than other companies. While many organizations support breast cancer clothes by donating percentages of between 1-5 percent of total sales, Project Boobies will deliver up to 50 percent of total profits directly to cancer charities like Kokolulu Farms & Cancer Retreats – a cancer charity focused on the mental side of fighting cancer. I believe that Kokolulu would disagree that our efforts make “consumers feel good without actually doing anything meaningful” since Kokolulu helps cancer survivors win the mental battle with breast cancer.

Next, the author noted, “Project Boobies (the slogan on its T-shirts promoting self-exam reads, “I grab a feel so cancer can’t steal,” though the placement of its hot-pink handprints makes it virtually impossible for them to belong to the shirt’s wearer).” Unfortunately the author didn’t note that our slogan is meant to remind women to do their self checks nor note the hands are from our 14 year old daughter to make the point it is never too early to know your body – all clearly available on our website if anything was unclear. While we agree that it is impossible for the handprints to be shirt owners, it would also be impossible a design of the “self check” hand positioning to be the breast cancer shirt wearers so I don’t know the exact point that was attempted to be made here.

Much of the NY Times article covers the “sexualization” of breast cancer clothes and other items such as the I Heart Boobies bracelets. As noted earlier, the author used “Sassy” to describe us and on our communication, we’ve used “provocative” to describe our breast cancer tees. However, the goal of our logo is to reach those that might not otherwise “hear” warning of breast cancer. Anyone, whether or not they see ProjectBoobie.com breast cancer shirts, can find out that a woman is diagnosed with breast cancer every 3 minutes and someone dies every 13 minutes. However, that information probably isn’t going to resonate with a large portion of younger people who “know” they are invincible. They don’t need to be “told”, they need to have their attention grabbed and curiosity peaked so they visit our breast cancer information filled website, and “learn” on their own terms.

We have also found a very invigorated population of breast cancer survivors that like our shirts. Specifically, many breast cancer survivors in our lives and ones we’ve met through ProjectBoobies have “grabbed” being a breast cancer survivor with both hands, correctly positioned or not. They enthusiastically celebrate their victory over breast cancer and how they are even more attractive after their fight – breast reconstruction or not! These women are thankful for every moment they now have as mothers, sisters, daughters, wives, and any other role they have and strongly advocate for self checks and mammograms like we do. While some might reasonable disagree, we fully embrace our “sassy” perspective even if we risk offending some.

Finally, the author ends her NY Times article with the following thoughts: “I hate to be a buzz kill, but breast cancer is just not sexy. It’s not ennobling. It’s not a feminine rite of passage. And, though it pains me to say it, it’s also not very much fun. I get that the irreverence is meant to combat crisis fatigue, the complacency brought on by the annual onslaught of pink, yet it similarly risks turning people cynical.” We unequivocally agree! However, our goal is to remind women to do their self checks and regular mammograms. We believe that CATCHING breast cancer early is sexy – life is sexy and beating breast cancer is sexy! It’s a different perspective(glass half full vs half empty) and one that should be openly debated. Early detection is very important for beating all cancers and we hope to remind people with our shirts that help is in your hands – self detection.

While we don’t have the NY Times audience to respond to their article, we still think it is important to make our goals clear. In reality, we are thankful the author wrote a thoughtful article that covered points on both sides since many are just emotional rants without intelligence – thank you Peggy Orenstein as we appreciate the respectful coverage of the topic.

Project Boobies raises funds to fight breast cancer through the sales of its breast cancer apparel online at www.projectboobies.com. For more information or to order, go to the Web site or call (888) 957-4678.

ProjectBoobies.com Helps College Team Raise $2,000 to Fight Breast Cancer

ProjectBoobies.com is different than other companies selling breast cancer tee shirts because our sole focus is how can we help. In the late fall, we had the opportunity to help a small college in Iowa make a difference in their community and we would also love to help your college team and/or organization do the same so that we can beat breast cancer through self exams and raising money.
Our regular focus charity is Kokolulu Farms and Cancer Retreats that is located in Hawaii. In case you don’t know, Kokolulu is a miraculous non-profit that focuses on helping cancer survivors to win the mental battle with cancer and we sell our breast cancer shirts to help them raise funds. Additionally, the logo on our breast cancer tee shirts and tagline of “Grab A Feel so Cancer Can’t Steal” are reminders for people to do self checks for breast cancer because the best way to defeat this horrific disease.
This fall, we found an opportunity to team with the Iowa Central Cross Country Team in their 4th annual “Race to Erase Breast Cancer”. While it was not an actual race, their team sold breast cancer tee shirts, along with other donation avenues, to raise money for the Fort Dodge Trinity Regional Cancer Center. The results were outstanding and this small college team was able to make a big impact and raise nearly $2,000 for this medical center. Our part was to provide breast cancer shirts at a price that just covered our costs and the result was over 100 projectboobies.com shirts sold! The college had created their own awesome shirt design but found that our breast cancer tees outsold theirs by multiple times. We are very humbled by the outcome that college students loved our breast cancer clothes design which resulted in so much money being raised to fight breast cancer.
So how can we help your high school, college, or other organization raise money to help a regional cancer charity raise money with our breast cancer shirts? The first step is to check us out because we want you to be comfortable that we are really in breast cancer clothes to beat breast cancer. Feel free to contact Lew at Kokolulu Farms and Cancer Retreats as we have worked with their charity on multiple fronts as they work to help cancer survivors win the mental battle with cancer. Contact the cross country coach at Iowa Central in Ft. Dodge to verify we were great partners to work with for their breast cancer fundraiser. Check out our Twitter account that has over 3,000 followers. The other option is to use Google, Yahoo, Bing, and/or other search engines and do a search. If you search breast cancer tees, breast cancer clothes, or breast cancer shirts, you will find projectboobies.com on the first or second page of search results. We are passionate about beating breast cancer and it shows in everything we do! Please visit our website to learn more about breast self checks, breast cancer statistics, and to check out our breast cancer tee shirts.
Hopefully this communication helps you understand a little about our goals and how we'd like to work together to kick breast cancer's ass! If you are a celebrity, we would love it if a brave one would be the first to help us. We can be reached on email at howcanwehelp@projectboobies.com or you can follow us on Twitter @projectboobies to find out how we can work together.